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Writer's pictureVerlisha Goins, DNP, FNPc

Welcome to Wellness the Sophisticated Way

Welcome

Hi beautiful!! Welcome to Sophisticated Skin & Beauty (SS+B)! We are a Wellness Spa completely dedicated to making our clients look and feel their absolute best. Our blog will focus on informational content based on the services we provide. We will educate you on health, wellness, and beauty! About The Founder!

A little about me, I am a Board-Certified Family Nurse Practitioner who has worked in healthcare for 10 years. My passion is simply helping people, and this is what I strive to do at SS+B . When you look good you feel good and when you feel good you look good! Healthcare is ever changing, and I wanted to continue to love what I do and on my own terms. Science is truly an art and I believe in more than just Western Medicine. Sometimes it isn't what pill will work but more so about listening to your patient and giving them exactly what they need. We collaborate closely with a triple board-certified physician located in Columbia, SC. Our physician does not physically need to see our clients/patients but is here to provide guidance and support as needed.


The Branding Process


"All I have is my word " a very popular saying used when someone wants to be viewed as trustworthy! Well all I've got is my word and my brand! My brand is how my customers will view and define my business, so it was important to me that it had meaning and defined not only me, but my vision for my business.


First, let's begin with the image. I wanted something that could stand alone and that looked "pretty", so I chose the feather of a peacock because I think they are absolutely beautiful. Anytime I'm going to associate myself with anything I must know the symbolism behind it, so I embarked on a journey to find the meaning of peacocks and their feathers. During my search I found that in addition to beauty, peacocks are also symbolic of power, strength, and confidence. All of which are things I strive to exude every day.


My brand colors were very simple to finalize as emerald is my birth stone and purple is my favorite color, while gold just really tied them together and white was a neutral, clean, and crisp look. I added white after my husband announced my unintentional Mardi Gras color scheme. Mardi Gras was not the inspiration behind my brand colors, although I am fun and exciting (insert giggle here).



My Why


It has always been my dream to obtain a terminal degree and own my own clinic. In 2020


during the COVID pandemic I completed my Doctorate degree in Nursing. While I have accomplished so much in this life so far, my reason for wanting more belongs to my two amazing daughters, Alydia and Charli. SS+B is the beginning of everything I want to do for not only my children but for my community. My hope, is that this is the foundation for BETTER! At SS+B, Wellness and Beauty collide. We focus on inner and outer wellbeing and when you leave our spa, we want you to feel Sophisticated, Well and Beautiful!!


Stay tuned


We have so much in store for you ! Remember, we are a family here and I care about you and your wellness. Don't forget to follow us on all social media platforms and join our mailing list to stay up to date on all the latest and greatest 🦚

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2 bình luận


ltwithporsha
30 thg 9, 2022

This is absolutely awesome. I can't wait to receive valuable information regarding the services in which you offer. (Love the color scheme by the way) Porsha

Thích
SS+B
SS+B
19 thg 10, 2022
Phản hồi lại

Thank you so much for reading ❤️ I look forward to giving you valuable information about our services and hope to see you in the spa soon.

Thích
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